Advertising copy
Clever concepts, super-snappy strap lines and lovingly crafted long copy, I do it all. I also cover branding (proposition, naming, tone, guidelines etc.) and sales materials. I've got a knack for finding the right tone of voice and knowing what makes different audiences tick, and buy.
I have many years experience, across TV, Radio, online and offline media. I also spent four years as the sole copywriter at a top 50 integrated marketing agency. That's given me a great deal of experience understanding briefs and working closely with both creative teams and clients. Imagination, attention to detail and enthusiasm are things I bring to every project while I leave my ego at home.